Attract and retain clients for life. A CRM / Lead Management system designed specifically for the mortgage industry - making it easier to price, quote and close mortgage loans. With integrated credit, loan pricing, drip e-mail campaigns and custom interviews - Gravity gives your loan officers a competitive edge.
$50 per user per month.
VIDEO #1 - Lead Management software designed specifically to sell mortgages.
Customized interview wizards ensure complete applications every time. Gravity uses easy to follow, customized interviews that make it easy for loan officers to capture application data. These interviews can even vary based on the type of lead. And, if the interview can't be completed - one click creates and delivers a secure, private labeled web-based form so the applicant can complete the application online. When finished, the lead is updated with the new information and the loan officer receives an e-mail notice.
Integrated CRM, Credit Ordering, Pricing, FHA Scorecard promote "one call closes".
Forget competitive systems that require the loan officer to end the call in order to price or determine GSE eligibility. Once contact is made, Gravity provides all the tools needed to help the loan officer confidently summarize the financial benefits of up to three different loan choices - and even determine Fannie /Freddie /FHA /VA eligibility - all in ONE call.
Video #2 - Gravity can capture leads from Facebook, Twitter, Blogs and more.
Now you can capture more leads using free marketing resources. Gravity allows you to attach custom web forms to any internet enabled source. There is no technical requirement - in fact, anywhere you can put a link - you can capture a lead. Since you can create unlimited web forms - you can now track the exact source of every homegrown lead you create. See exactly how effective your website, Facebook and Twitter accounts are performing in terms of actual leads delivered and closed!
Gravity enables you to create brand new marketing channels to increase lead flow. Now you can place links to customized web forms in your e-mail signature, or in e-mails campaigns you send to past clients. Do you do purchase business? Give your high performing real estate agents their own web form so that their clients can provide their information right over the web. The moment you receive a lead for these custom forms - you receive an e-mail with all the information - and you'll see the lead "hot transferred" in your Gravity account.
VIDEO #3 - Easy to use dashboard and reporting keeps you on top of all leads.
Gravity offers a variety of interactive charts, graphs and reports to track leads. Sales managers can easily see the progress of all leads by loan officer, division, branch, office, region and more. Examples include.
Gravity's optional pricing wizard helps your applicant select the best loan FAST. Timing is everything - and the faster your loan officers can discuss the financial benefits of a new loan program - the easier it is for the applicant to say YES. Gravity includes an optional pricing module which provides instant side by side comparison of up to three loan programs versus the applicants current housing situation. Now, every loan officer can crisply and accurately discuss the financial benefits of a new loan with each applicant.
One click e-mails a full color, side by side comparison to the applicant. If the applicant needs some time to make up his or her mind, a single mouse click sends a beautiful, full color loan analysis directly to the applicant - and automatically saves a copy in the applicants file. Complete with the loan officers photo and company logo - these loan comparison reports display a high level of professionalism that keeps your company in front of the competition.
Gravity has no start up fees, no IT requirements, and single day setup. (Pricing engine is optional and requires additional investment)
Call (800) 824-9231 or click here to schedule a 20 minute web demo of Gravity in a real lending environment.
